Okay, admit it. Having a custom beer glass molded uniquely for your brand would be one of the coolest things ever. So how does that happen? We’re glad you asked.
For as much buzz as is created by the likes of the Stella Artois glass, little is known about how to actually go about creating such an iconic branding tool.
Cost is perhaps the biggest hurdle; however, today there are more affordable options that make this investment more attractive. And it is an investment–one that pays off. Consumers opt for a beer that tastes, looks and feels good, and the glass plays a big role in their decision.
The first step is understanding your options. The actual process of designing a signature custom beer glass gets more involved, so here's the basic information you’ll need to know to decide if Boelter's glassware is for you.
High-speed machine process: Custom from top to bottom
Custom, high-speed machine-molded glassware is the process most associated with developing a unique glass from scratch. It is the costliest option, and for good reason. The glassware is designed precisely to your specifications, produced within the tightest tolerances for optimal consistency and decorated with the full palate of finishing options.
- Minimum order: 75,000-100,000
- Mold costs: $40,000-$60,000
- Lead time: 6-8 months
Mix and match stemware: A more affordable route
Without sacrificing an ounce of quality, revered German glass maker Ritzenhoff offers a mix and match stemware program. You simply choose a bowl and pair it with the stemmed foot of your choice. Custom decorating completes your design, giving you the custom signature glass you’ve always wanted.
- Minimum order: 35,000
- Mold costs: $15,000-$25,000
- Lead time: 6 months
Manual, semi-automatic process: Custom without breaking the bank
This custom-made option, as you might suspect, involves some trade-offs. This glassware is made in China with a slower, more manual semi-automatic process. You get the glass you want, but consistency in ounce size from glass to glass will vary ever so slightly. For those craving their own “rock star” glassware on a budget, this might do the trick.
- Minimum order: 10,000
- Mold costs: $2,000-$5,000
- Lead time: 4-5 months
No matter how you choose to make your glass your own, customers are sure to notice. Contact us to get started today!