According to the National Restaurant Association, more than a million restaurants were operating in 2017. With multiple quality options, the real challenge is staying top of mind. Through app notifications you can send targeted offers to remind people of you when making decisions. After all—get diners to come back three times and you have a 70% chance of turning them into regulars.
“My smartphone is glued to my hip. And when not, my smartwatch is. Let me know what’s going on with a quick message, especially when I’m in the area. All I need is a reminder now and again. Hey, what’s tomorrow’s special, anyway?”
A recent Deloitte survey noted 70% of diners want restaurants to engage with them through apps. Specifically, apps that interact with them on a personal level—think limited time offers, food and drink specials, ongoing promotions and upcoming events. Specifically, they like using apps that convey the sense that a restaurant “knows them.” The average person spends five hours a day on their phone. Why not meet them right where they are?
With Boelter’s Blue’s Blue Napkin First-time Guest System you can turn first-time guests into regulars by using relevant offers designed to bring them back three times. Or take control yourself and deliver all the VIP content and loyalty perks your top fans can handle. Your app works around the clock to promote your restaurant, track results and free you to be as hands on or off as you like.
Build your restaurant traffic with smart mobile restaurant marketing strategies and the Boelter Blue restaurant marketing app and website suite. Check out more about our full list of features and read testimonials here.